The Social Life: Working the Network by Grace Dobush

The business of handmade has changed immensely in the last decade. Along with the amazing e-commerce options available, it’s easier than ever for makers to reach their audiences. A well-crafted social media presence has the potential to reach customers around the world and blow up your sales. But using social media for sales or networking is quite different from personal pursuits. Not fluent in Facebook, trending on Twitter, or #instafamous on Instagram yet where your business is concerned? With these do’s and don’ts, you can be.

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